Over the years I have seen open house as an opportunity for most agents to catch up on
sleep, office paper work, TV reruns or raid their sellers fridge.
There are so many opinions on open houses in the industry…
Some realtors say they love them…
Other say they are a waste of time.
I want to share some of my personal strategies that changed everything for me and my business with holding an open house.
I’m often asked… “How long does an open house need to be open for it to be successful?”
My reply to that question is… Would you rather have the ability to choose when to leave an open house that is not attracting prospects or be tied down to a two hour open house that is not attracting prospects?
I am a huge believer in controlling my time. I like having the ability to host multiple opens a day versus one or two for a set period of time.
When I would host an open house I would only advertise my open house start times… for example “Open @” or “Open from”.
Taking this approach created two fantastic opportunities for me.
Another common question is… “What is the best time or day for an open house?”
My response is… If the home is well priced, in a good location with a well advertised open house, the serious buyers will come virtually anytime. I have had success with week-ends, week-days, morning, afternoon, suppertime and evening. Test your market to see what works best, just don’t get hung up on the details.
I hope these tips will take your opens to another level.
Strength and courage,
Please Share, Tweet or Email this article to someone who needs it… feel free to leave a comment about your own effective Open House tips.
#1 – 1890 Cooper Road
Kelowna, BC V1Y 8B7
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